Local Information – Microsoft: 1 Google: 0

Background: Google runs a mapping service that’s available for mobile devices, as well as in the form of an application for the iPhone. Microsoft’s subsidiary TELLME Networks runs a similar service, only with more features available on their free 411 service.

So, last week, I was in downtown Washington DC for business, and decided to get a hotel room for the night. Someone suggested the ‘Renaissance’. I quickly keyed in the hotel name and location on my iPhone and Google presented me with the address and the phone number. Only problem was that the phone number appeared to have been changed since the last time Google updated their directory. I figured that calling Google’s free 411 service would have the same results, and so decided to call 1-800-555-TELL, which is a Microsoft subsidiary company. The process was something like this:

TELLME: Welcome to TELLME
ME: Business
TELLME: What city and State
ME: Washington DC
TELLME: Business name
ME: Renaissance Washington DC
TELLME: Street or Intersection, or say I am not sure
ME: 9th Street
TELLME: (Address and phone number). Say ‘Text me the info’ to have it sent to your phone.
ME: Text me the info.

As simple as that! The speech recognition was impeccable, even though I was standing on a busy downtown street with a lot of hoo-ha as expected. I was very impressed.

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